COMMUTE
Fashion
25’
My pre-collection during the first semester of year three saw me actively problem-solve through fashion. Millions of us in Auckland tag onto public transport each year, and there are many identifiable pains. Commute is three iterations of the ideal coat for the Auckland commuter. Addressing these pain points and responding to them through supermodern fashion, with evident historical ties, such as the Mackintosh coat brand and the British WWII anti-gas cape.
Last year, 89.3 million passengers tagged onto public transport in Auckland. We spend, on average, an hour on public transport every day.
Auckland commuters face long, unpredictable public transport journeys, often lacking comfort, security, and ease of transition between travel and destination.
There is a need for a functional fashion product that secures, supports comfort during transit, and seamlessly adapts to both commuting and post-transport environments.
Problem Statement
I knew I wanted to use my Industrial design problem-solving approach, so I used my strengths in research to explore historical garments that informed my problem.
Process
Three iterations of the Commute coat. Each one has more functions than the first. I found this showed my persistence and eye for detail in a positive light.
The Mackintosh coat and British anti-gas cape were important pieces of ‘equipment’ in history.
I began exploring design opportunities that solve contemporary problems. Ultimately, repositioning these garments in modern contexts.
My development and exploration of incorporating hardware into my work led me to design a coat that could transform into a side bag, inspired by the classic messenger bag design.
The seemingly hidden functions create a functional, contemporary coat while not being overbearing. This semester’s work set the pace for my passion for practical clothing.